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Suggested Reading

The following books are highly recommended for learning web design.

Head First Labs HTML with CSS & XHTML


Excellent HTML book, used in my Art Institute XHTML Fundamentals of Web Authoring.

Dreamweaver CS3: The Missing Manual

Dreamweaver CS3: The Missing Manual
This book utilizes step by step instruction with multiple screen captures to enhance the projects. A truely WYSIWYG experience for visual HTML design.\r\n

The Essential Guide to Dreamweaver CS4 with CSS, Ajax, and PHP

Dreamweaver CS4 with CSS, Ajax and Php
This is a great Advanced Dreamweaver PHP instruction text. David Powers has put together one of the most comprensive Dreamweaver Dyname Web Design Instruction texts. Everything is explained. I use this book in my Intermediate Web Design Course

 

MARKETING

Designing Brand Identity: A Complete Guide to Creating, Building, and Maintaining Strong Brands

Designing Brand Identity

I use this book in my Digital Identity Design class. It is a comprehensive approach for not only designing logos, but for the entire brand of a company.

MKTG

 

In the Fall of 2007 and 2008 I taught a Marketing class which included SEO optimization. Students found this book to be geared towards Millenials and that the easy to read, condensed format brought a pragmatic approach to learning Marketing.

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Joomla! Installation and Design E-mail

Joomla! provides an affordable web solution for many SME businesses. This is an ideal solution for small businesses that require a website as it provides a cost effective solution that is also sustainable in the long run.

Once your Joomla! site is up and running, you do not need to hire anybody to update the website. Joomla's! ability to have many sections, categories and pages allows your website grow as your business expands. Your website can be remotely updated easily from any browser at any time and you do not even require any special programming knowledge. If you can use a word processor then you can update your own website. It's really that easy to use! However, it can be difficult for people with little experience in the field to put up a complete functional Joomla! website. Nebulex will provide you with a complete Joomla! CMS system, together with setting up the relevant modules, components and customer provided content to get you started. This includes the following:

Joomla! Template Redesign

One of the most difficult tasks when starting a Joomla! based CMS is the way your site will appear to the world. We can adapt any template (Rockettheme, Yootheme, etc) to take on your branding schema. This includes AJAX components such as YooTools. 

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How to create a Brand Style Guide E-mail

As a corporation, your company's branding and logo guidelines are standard. There must be rules about how the logo may be used, where it can be displayed, and what colors are acceptable in company communication such as marketing collateral like brochures. A style guide or "Graphic Identity System", as some have called it, is a do and don't document for your brand.

This tutorial will show you what to include in your Brand Style Guide for both print and digital use. Other "real world" examples are also offered so that you can compare your brand style guide with similar companies or products. 

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